Recover Abandoned Carts by Sending WhatsApp Messages to WooCommerce Customers Using Pabbly Connect

Learn how to recover abandoned carts in WooCommerce by sending WhatsApp messages with coupon codes using Pabbly Connect in this detailed tutorial. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for WooCommerce Integration

To recover abandoned carts in WooCommerce using WhatsApp, the first step is accessing Pabbly Connect. Start by visiting the Pabbly Connect dashboard and signing up for a free account, which allows you to set up your automation easily.

After logging in, click on the ‘Create Workflow’ button. You will need to name your workflow, for example, ‘Recover WooCommerce Abandoned Carts via WhatsApp’. This naming helps in identifying the workflow later. The next step is to set up the trigger for this automation.

2. Triggering WooCommerce Abandoned Cart Events

In this section, you will configure the trigger in Pabbly Connect. Select WooCommerce as your trigger application and choose the event ‘New Cart Abandonment’. This event will activate the workflow whenever a cart is abandoned on your WooCommerce store.

• Select WooCommerce as the trigger application.
• Choose the trigger event ‘New Cart Abandonment’.
• Copy the webhook URL provided by Pabbly Connect.

Next, you will need to integrate this webhook URL into your WooCommerce store. Install the WooCommerce Abandoned Cart Recovery plugin, activate it, and navigate to its settings. Enable tracking and paste the webhook URL into the designated field. This setup will ensure that whenever a cart is abandoned, the event is captured by Pabbly Connect.

3. Testing the WooCommerce and Pabbly Connect Integration

Once the integration is set up, it’s time to test if everything is functioning correctly. In your WooCommerce settings, you can trigger a sample abandonment event to check if Pabbly Connect captures the data accurately.

To do this, simulate a cart abandonment by adding a product to your cart and then closing the checkout page without completing the purchase. After this, go back to Pabbly Connect and click on ‘Trigger Sample’. This action will fetch the cart abandonment data, allowing you to see if the integration is working as expected.

4. Creating Coupon Codes for Abandoned Carts

Now that the integration is confirmed, the next step is to create coupon codes for the abandoned carts. In this part, you will use Pabbly Connect to generate a unique discount code.

• Add a new action step in Pabbly Connect to create a coupon.
• Map the product ID and set the discount type.
• Set the expiration date for the coupon code.

Once the coupon is created, it will be sent to the customer via WhatsApp. This automation ensures that customers receive timely reminders and incentives to complete their purchases.

5. Sending WhatsApp Messages with Coupon Codes

The final step in this automation process is to send WhatsApp messages to customers who abandoned their carts. Using Pabbly Connect, you will connect to the WhatsApp Cloud API to send personalized messages.

In this step, select the WhatsApp Cloud API as your action application and choose the ‘Send Template Message’ option. Here, you will map the customer’s phone number, the generated coupon code, and the product details into the message template.

Once you click ‘Save and Send Test Request’, a test message will be sent to the customer’s WhatsApp, confirming that the entire workflow is functioning correctly. This process not only helps in recovering abandoned carts but also enhances customer engagement.

Conclusion

In this tutorial, we explored how to recover abandoned carts in WooCommerce by sending WhatsApp messages with coupon codes using Pabbly Connect. By automating this process, you can significantly improve your sales and customer retention.

Utilizing Pabbly Connect for this integration allows you to save time and effort while ensuring that your customers receive timely reminders and incentives to complete their purchases. Start implementing this automation today to see the benefits for your WooCommerce store!