Integrate Facebook Lead Ads with MailerLite Using Pabbly Connect

Learn how to subscribe new Facebook leads to your MailerLite account using Pabbly Connect. Follow this step-by-step tutorial for seamless integration. Build sophisticated automated workflows in less time than you think. This guide translates complex integrations into straightforward steps for immediate implementation.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Facebook Lead Ads

To begin the integration process, access Pabbly Connect and log into your account. This platform serves as the central hub for connecting Facebook Lead Ads to MailerLite. Start by creating a new workflow within Pabbly Connect to facilitate the automation process.

Once logged in, navigate to the ‘Create Workflow’ option. Here, you will name your workflow, for example, ‘Facebook Leads to MailerLite Subscription.’ This name helps in identifying the workflow later. After naming your workflow, click on the ‘Create’ button to proceed.

2. Connecting Facebook Lead Ads in Pabbly Connect

The next step involves connecting Facebook Lead Ads to your workflow in Pabbly Connect. Select Facebook Lead Ads from the list of applications. This action triggers the setup for capturing leads from your Facebook Ads.

• Choose the ‘New Lead’ event to capture details from new leads.
• Connect your Facebook account by clicking on the ‘Connect with Facebook’ button.
• Authorize Pabbly Connect to access your Facebook account and retrieve lead data.

After successful authentication, select the Facebook page and the specific lead form you wish to use. This configuration ensures that Pabbly Connect captures the correct lead information from your Facebook ads. Once done, click on the ‘Save & Send Test Request’ button to confirm the integration works correctly.

3. Configuring MailerLite in Pabbly Connect

With Facebook Lead Ads connected, the next step is to configure MailerLite within Pabbly Connect. Choose MailerLite as your next application in the workflow. This will allow you to send the captured lead data directly to your MailerLite account.

Select the ‘Add Subscriber’ action event to add the new lead to your MailerLite list. You will need to connect your MailerLite account by clicking on the ‘Connect with MailerLite’ button. Enter your MailerLite API key when prompted, which you can find in your MailerLite account settings.

• Map the fields from Facebook to MailerLite, such as email address, first name, and last name.
• Ensure all required fields in MailerLite are filled correctly.
• Click on the ‘Save & Send Test Request’ button to verify the integration.

This step is crucial as it ensures that every new lead captured from Facebook is automatically added to your MailerLite account, streamlining your email marketing efforts.

4. Finalizing the Integration in Pabbly Connect

After successfully configuring both Facebook Lead Ads and MailerLite, it’s time to finalize the integration in Pabbly Connect. Ensure that all settings are correctly mapped and that you have tested the connection.

Review the workflow to confirm that the triggers and actions are set up as intended. Once everything looks good, turn on the workflow by toggling the switch at the top right corner of the Pabbly Connect interface. This action activates the automation, allowing new leads to be processed automatically.

To further enhance your integration, consider adding additional steps or filters if needed. This flexibility allows you to customize how leads are managed in MailerLite, ensuring you meet your specific marketing needs.

Conclusion

Integrating Facebook Lead Ads with MailerLite using Pabbly Connect simplifies the process of subscribing new leads to your email marketing campaigns. By following the outlined steps, you can automate lead capture and enhance your marketing strategies effectively.

With this setup, every new lead from your Facebook ads is seamlessly added to your MailerLite account, ensuring you never miss an opportunity to engage with potential customers.