Learn how to effectively use WhatsApp for marketing your meal delivery service by integrating it with Facebook and other tools using Pabbly Connect. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below


1. Using Pabbly Connect for WhatsApp Marketing

To effectively use WhatsApp for marketing your meal delivery service, you need to integrate various applications seamlessly. Pabbly Connect serves as the central platform that facilitates this integration. This allows you to automate the process of sending promotional messages to customers via WhatsApp whenever they fill out a lead form on Facebook.

By leveraging Pabbly Connect, you can eliminate manual efforts and ensure timely communication with your leads. This automation process is essential for businesses that receive a high volume of inquiries daily, enabling you to focus on service quality rather than administrative tasks.


2. Setting Up Pabbly Connect for Facebook Integration

The first step in this process is to create an integration between Facebook and Pabbly Connect. Begin by visiting the Pabbly Connect website and signing in to your account. Once logged in, navigate to the dashboard and click on the plus sign to create a new workflow.

  • Click on ‘Create Workflow’.
  • Name your workflow (e.g., ‘Use WhatsApp for Marketing’).
  • Select ‘Facebook Lead Ads’ as your trigger application.

After creating the workflow, connect your Facebook account by selecting the appropriate page and lead generation form. This step ensures that Pabbly Connect captures data directly from your Facebook lead ads.


3. Capturing Lead Data with Pabbly Connect

Once you’ve set up the integration, the next step is to collect data from the Facebook lead ads form. This is where Pabbly Connect shines by automatically capturing the details of new leads as they come in.

To do this, fill out a test entry in your Facebook lead ad form. After submitting the form, return to Pabbly Connect and click on ‘Save and Send Test Request’. This action will allow Pabbly Connect to fetch the latest lead data, including the customer’s name, email, and phone number.

  • Ensure the form is filled out correctly.
  • Check the captured data for accuracy.

With this data captured, you can now proceed to the next step of sending automated WhatsApp messages to your leads.


4. Sending Brochures via WhatsApp with Pabbly Connect

The final step is to send the meal delivery brochure to the customer via WhatsApp. For this, you will use the 360 Dialog application integrated with Pabbly Connect. Start by selecting 360 Dialog as your action application.

In the action event, choose ‘Send Template Message’. You will need to connect your 360 Dialog account by providing the API key and domain. This step is crucial as it allows Pabbly Connect to send messages through WhatsApp.

Generate your API key in your 360 Dialog account. Copy the API key and paste it into Pabbly Connect. Select the template you want to use for the message.

Once the template is selected, map the customer details from the Facebook lead ads to the template fields. This ensures that each customer receives a personalized message along with the brochure.


5. Testing the WhatsApp Integration

After setting everything up, it’s crucial to test the integration to ensure that it works as intended. Fill in the Facebook lead ad form again with a different customer name and details. This allows you to verify that Pabbly Connect captures the new lead and sends the WhatsApp message accurately.

Once the form is submitted, check the WhatsApp account associated with the number provided in the lead form. You should see a message containing the brochure and a personalized greeting. This confirms that the integration between Facebook, Pabbly Connect, and WhatsApp is functioning correctly.

In conclusion, using Pabbly Connect to automate your meal delivery service marketing through WhatsApp is an efficient way to enhance customer engagement. By following the steps outlined, you can streamline your marketing efforts and ensure timely communication with your leads.


Conclusion

Using Pabbly Connect for WhatsApp marketing of your meal delivery service simplifies the process of reaching out to potential customers. By integrating Facebook lead ads with WhatsApp, you can automate communication and improve customer service effectively.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.