How to Schedule Instagram Posts from Google Sheets Automatically Using Pabbly Connect

Learn how to schedule Instagram posts from Google Sheets automatically using Pabbly Connect. This step-by-step guide walks you through the integration process. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below

1. Introduction to Pabbly Connect for Scheduling Instagram Posts

In this section, we will explore how to use Pabbly Connect to schedule Instagram posts from Google Sheets automatically. This integration allows business owners to streamline their social media management effectively. By automating the posting process, you can save valuable time and focus on other aspects of your business.

Using Pabbly Connect, you can create a seamless workflow between Google Sheets and Instagram. This setup ensures that whenever you add new content in Google Sheets, it automatically posts to your Instagram account according to your specified schedule. Let’s dive into the steps to set this up.

2. Setting Up Your Pabbly Connect Workflow

To begin, log in to your Pabbly Connect account. If you are a new user, you can sign up for free and get 100 free tasks every month. Once logged in, navigate to the Pabbly Connect dashboard.

• Click on the ‘Create Workflow’ button in the top right corner.
• Name your workflow as ‘Schedule Instagram Post from Google Sheets Automatically’.
• Select the appropriate folder for your workflow.

After naming your workflow and selecting a folder, click the ‘Create’ button. This will set up your workflow environment where you will define the trigger and action steps.

3. Defining Trigger and Action in Pabbly Connect

In this step, we will set up the trigger and action for our automation process using Pabbly Connect. The trigger will be based on changes in Google Sheets, while the action will be posting to Instagram.

For the trigger application, select ‘Google Sheets’ and choose the event ‘New or Updated Spreadsheet Row’. This means that every time a new row is added or updated in Google Sheets, it will trigger the automation. You will then receive a unique webhook URL from Pabbly Connect to connect Google Sheets.

• Copy the webhook URL provided by Pabbly Connect.
• Open your Google Sheets and navigate to Extensions > Add-ons > Get Add-ons.
• Search for ‘Pabbly Webhooks’ and install it if you haven’t already.

After installation, go back to Extensions > Pabbly Webhooks > Initial Setup. Paste the copied webhook URL and set your trigger column, usually the final data column where the post details are added.

4. Testing Your Pabbly Connect Integration

Once you have set up the trigger, it’s time to test the integration between Google Sheets and Pabbly Connect. This step ensures that data is flowing correctly from your Google Sheets to the Pabbly Connect platform.

Enter the details of your first Instagram post in Google Sheets, including the caption, image URL, and publishing date. Then, go back to the Pabbly Connect dashboard and click on the ‘Send Test’ button to check if the data is captured successfully. If you receive a positive response, it confirms that the connection is established.

Make sure to enable the ‘Send on Event’ option in Pabbly Webhooks to ensure that every new entry in Google Sheets triggers the automation. This feature is crucial for the automation to function properly.

5. Finalizing Your Instagram Posts Automation

In this final step, we will set up the action to publish the post on Instagram using Pabbly Connect. For the action application, select ‘Instagram for Business’ and choose the action event ‘Publish Photo’.

You will need to connect your Instagram account to Pabbly Connect. Click on ‘Add New Connection’ and log in to your Instagram account. After successfully authorizing, select the account you wish to use for posting.

Map the photo URL and caption fields from the Google Sheets response. Add any relevant hashtags or tags in the caption. Click on the ‘Save and Send Test Request’ button to finalize the setup.

After the test is successful, your Instagram post will be created based on the data entered in Google Sheets. This automation will run in real-time according to the schedule you set.

Conclusion

By following this tutorial, you have learned how to schedule Instagram posts from Google Sheets automatically using Pabbly Connect. This powerful integration allows you to streamline your social media management, saving time and effort while enhancing your engagement with potential customers.